DOES THIS SOUND SIMILAR?
Your practice wasn't designed.
Let's change that.
You don't know exactly why some clients stay and others leave after three sessions.
You undercharge, and somewhere you know it. But you're not sure how to change it without feeling like you're just making it up.
Your referrals come from word of mouth, which means they're unpredictable and you can't replicate them.
You're not burnt out yet. But you can see it from here.
You got into this to help people. The admin, the positioning, the "how do I grow this" - nobody trained you for any of it.
This is exactly the gap Between Sessions was built for.
Practice Blueprint: Client experience and digital touchpoints mapped for a creative arts counseling practice.
HOW WE WORK TOGETHER
We start where you are, not where a framework says you should be.
Most practice problems aren't clinical problems. They're structural ones. Pricing that doesn't reflect your worth, acquiring new clients, sustaining case loads, and using systems that only work because you're holding them together manually. The pieces are usually there. They just haven't been designed to work together.
01- We start by listening
Before we recommend anything, we map your practice as it actually is, not as it should be. Your client load, your referral patterns, your pricing logic, where your energy goes. No assumptions, no frameworks imposed before we understand your context.
03- We build it with you
Through focused working sessions, we design solutions that fit your specific context. Your clients, your schedule, your capacity, your goals. Everything we build is made for your practice, with you in the room.
02- We name what's actually broken
The symptom you came in with is rarely the real problem. Most practitioners already know something isn't working. They're just solving the visible problem; getting more clients, filling the calendar, when the real issue may be sitting one layer deeper. We find that layer first.
04- You leave with a document, not just a direction.
A real document - a map, a model, a plan that you can return to, act on, and hand to someone else. Something that visually and tangibly exists.
A working session can happen in 4 hours. A full practice audit in a day. This isn't a long-term retainer, it's focused work that moves fast and leaves you with something tangible.
Client journey map, mapping how clients move from first awareness to booking for a mental health practice.
WHAT YOU WALK AWAY WITH
A deliverable.
Every engagement ends with something tangible. Something you can open six months later and still use.
01- Practice Audit
A clear diagnosis of what's actually broken in your practice, not the symptom you presented with, but the structural issue underneath it.
03- Practice Roadmap
A model that shows where your practice is now, where it can go, and what needs to change to get there. Includes your pricing logic, your capacity, your growth path.
02- Client Journey Map
A visual map of how clients find you, what makes them stay, and where they drop off. Built from your data, not assumptions.
04- Practice Blueprint
A document that makes your practice legible to yourself, to a supervisor, to anyone you bring in to help you grow. Think of it as an operations manual.
You leave with something you can actually use.
ABOUT METAPHOR
A practice built at the intersection of two worlds.
Between Sessions was founded on a simple observation: the tools that help organisations understand complexity - design thinking, systems inquiry, service design are exactly the tools that help people understand themselves.
Metaphor is a therapy practice and a design consultancy, operating as one.
Based in India, working with individuals navigating transitions and organisations building mental health infrastructure that lasts.
20+ teams
Systems design & service blueprinting experience
10+ years
Clinical and Counseling therapy practice experience
8+ organisations
Worked with across healthcare & research contexts
2 disciplines
Psychology and systems design, operating as one
A discovery call is 30 minutes. No agenda, no pressure - just a chance to understand where you are and whether Metaphor is the right fit.